Have you got what it takes to be a modern CMO?

Are you wondering what it takes to be a successful Chief Marketing Officer (CMO)? As a CMO Coach, I’m often asked this question. And while there’s no one-size-fits-all answer, there are some universal characteristics of good marketing and leadership that will serve all CMOs well and help ensure the greatest chance of success.
To explore this further, I dug into major articles on the topic, surveyed marketers, and consulted with Chat GPT & Bing AI. And guess what? There’s a great deal of commonality in the answers.

The power of Mentors to change the world

Love this Ted Talk from Shirley LIU. It sums up why I love mentoring and why I give away my time and experience to help others whilst helping myself. This quote from Shirley says it all.

“If you want something, dream, dare, do. If you want to achieve something extraordinary dream, dare, do with great mentors”.